{"id":4394,"date":"2026-09-19T06:17:55","date_gmt":"2026-09-19T04:17:55","guid":{"rendered":"https:\/\/troponoova.com\/case-study-klavierbau-becker\/"},"modified":"2026-09-21T11:37:05","modified_gmt":"2026-09-21T09:37:05","slug":"case-study-klavierbau-becker","status":"publish","type":"page","link":"https:\/\/tr.troponoova.com\/en\/case-study-klavierbau-becker\/","title":{"rendered":"Case Study Klavierbau Becker"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4394\" class=\"elementor elementor-4394 elementor-4271\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-41236d7 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"41236d7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-27b1b66 elementor-widget elementor-widget-heading\" data-id=\"27b1b66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Klavierbau Becker<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43035a4 elementor-widget elementor-widget-heading\" data-id=\"43035a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Web Design, SEO, Photography &amp; Digital Product Architecture<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-873e491 elementor-widget elementor-widget-text-editor\" data-id=\"873e491\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For Klavierbau Becker, the entire digital presence was reconceived and redesigned from the ground up. The aim was to create a website that translates traditional piano craftsmanship, specialist expertise in premium grand and upright pianos, and the company\u2019s roots in the Bavarian Oberland into a distinctive, contemporary digital experience. <\/p><p>The design combines the aesthetics of prestigious piano brands with authentic craftsmanship, a strong sense of place, and a visual language built around our own Leica photography and carefully developed AI-generated imagery. At the same time, we created a comprehensive SEO and product architecture for restored and pre-owned instruments. <\/p><p>The company\u2019s positioning is founded on exceptional expertise: Alexander Pischetsrieder trained at C. Bechstein and spent many years working for Steinway &amp; Sons.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-753fbd1 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"753fbd1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aca8cc7 elementor-widget elementor-widget-heading\" data-id=\"aca8cc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Project Overview<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee93ac0 elementor-widget elementor-widget-heading\" data-id=\"ee93ac0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Services:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4c857c elementor-widget elementor-widget-elementskit-stylish-list\" data-id=\"d4c857c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-stylish-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\">\t\t<ul class=\"ekit-stylish-list \" >\n\t\t\t\t\t\t\t<li class=\"ekit-stylish-list-content-wrapper elementor-repeater-item-b115905\" >\n\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-minus\"><\/i>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-text\">\n\t\t\t\t\t\t\t<span class=\"ekit-stylish-list-content-title\">Website Concept &amp; Web Design<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"ekit-stylish-list-content-wrapper elementor-repeater-item-2bce783\" >\n\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-minus\"><\/i>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-text\">\n\t\t\t\t\t\t\t<span class=\"ekit-stylish-list-content-title\">Information Architecture<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"ekit-stylish-list-content-wrapper elementor-repeater-item-cd16559\" >\n\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-minus\"><\/i>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-text\">\n\t\t\t\t\t\t\t<span class=\"ekit-stylish-list-content-title\">SEO Strategy &amp; Content Creation<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"ekit-stylish-list-content-wrapper elementor-repeater-item-f8e9a2c\" >\n\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-minus\"><\/i>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-text\">\n\t\t\t\t\t\t\t<span class=\"ekit-stylish-list-content-title\">Leica Photography<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"ekit-stylish-list-content-wrapper elementor-repeater-item-8b5bb31\" >\n\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-minus\"><\/i>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-text\">\n\t\t\t\t\t\t\t<span class=\"ekit-stylish-list-content-title\">AI-Assisted Visual Concept Development &amp; Art Direction<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"ekit-stylish-list-content-wrapper elementor-repeater-item-b5df54d\" >\n\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-minus\"><\/i>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-text\">\n\t\t\t\t\t\t\t<span class=\"ekit-stylish-list-content-title\">Product Architecture for Grand &amp; Upright Pianos<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"ekit-stylish-list-content-wrapper elementor-repeater-item-a99f846\" >\n\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-minus\"><\/i>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-text\">\n\t\t\t\t\t\t\t<span class=\"ekit-stylish-list-content-title\">Brand &amp; Product Pages<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"ekit-stylish-list-content-wrapper elementor-repeater-item-81bdf53\" >\n\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-minus\"><\/i>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ekit-stylish-list-content-text\">\n\t\t\t\t\t\t\t<span class=\"ekit-stylish-list-content-title\">Ongoing Support &amp; Updates since 2026<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa31072 elementor-widget elementor-widget-heading\" data-id=\"aa31072\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Industry<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13932ad elementor-widget elementor-widget-text-editor\" data-id=\"13932ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPiano Making \/ Premium Musical Instruments \/ Craftsmanship\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4f6f61 elementor-widget elementor-widget-heading\" data-id=\"c4f6f61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Location:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b174d0d elementor-widget elementor-widget-text-editor\" data-id=\"b174d0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tUpper Bavaria \/ Munich\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-382fa25 elementor-widget elementor-widget-heading\" data-id=\"382fa25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Timeframe:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cedbdfa elementor-widget elementor-widget-text-editor\" data-id=\"cedbdfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Since 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4207a35 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"4207a35\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89abc58 elementor-widget elementor-widget-heading\" data-id=\"89abc58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Challenge<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a850eb elementor-widget elementor-widget-text-editor\" data-id=\"0a850eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Klavierbau Becker brings together two very different worlds: traditional craftsmanship, often rooted in decades of expertise, and premium instruments from internationally renowned manufacturers.<\/p><p>The new digital presence therefore needed to avoid looking either like a conventional craftsman\u2019s website or a traditional piano retailer.<\/p><p>Instead, the aim was to create a distinctive position at the intersection of piano craftsmanship, musical culture and premium instruments.<\/p><p>At the same time, the website required a robust information architecture capable of bringing together very different user needs: piano tuning and repair, the restoration of high-quality instruments, as well as the search for and purchase of pre-owned grand and upright pianos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4ee8b6d e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"4ee8b6d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-317839f e-con-full e-flex e-con e-child\" data-id=\"317839f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-06f5044 elementor-widget elementor-widget-image\" data-id=\"06f5044\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"346\" height=\"1024\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen1-346x1024.webp\" class=\"attachment-large size-large wp-image-4395\" alt=\"Klavierbau Becker Screenshot Hauptseite\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen1-346x1024.webp 346w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen1-101x300.webp 101w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen1-768x2276.webp 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen1-691x2048.webp 691w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen1-scaled.webp 864w\" sizes=\"(max-width: 346px) 100vw, 346px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8218e39 e-con-full e-flex e-con e-child\" data-id=\"8218e39\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7cb4b45 elementor-widget elementor-widget-image\" data-id=\"7cb4b45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"426\" height=\"1024\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen2-426x1024.webp\" class=\"attachment-large size-large wp-image-4396\" alt=\"Klavierbau Becker Screenshot Gebrauchte Fl\u00fcgel\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen2-426x1024.webp 426w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen2-125x300.webp 125w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen2-768x1845.webp 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen2-853x2048.webp 853w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen2-scaled.webp 1066w\" sizes=\"(max-width: 426px) 100vw, 426px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-39ca71e e-con-full e-flex e-con e-child\" data-id=\"39ca71e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b470768 elementor-widget elementor-widget-image\" data-id=\"b470768\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"446\" height=\"1024\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen3-446x1024.webp\" class=\"attachment-large size-large wp-image-4397\" alt=\"Klavierbau Becker Screenshot Instrument\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen3-446x1024.webp 446w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen3-131x300.webp 131w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen3-768x1765.webp 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen3-891x2048.webp 891w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-triple1-screen3-scaled.webp 1114w\" sizes=\"(max-width: 446px) 100vw, 446px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6f71122 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"6f71122\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5424910 elementor-widget elementor-widget-heading\" data-id=\"5424910\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Approach &amp; Design<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20e01f1 elementor-widget elementor-widget-heading\" data-id=\"20e01f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Between Steinway, Upper Bavaria and Traditional Craftsmanship<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-730df8d elementor-widget elementor-widget-text-editor\" data-id=\"730df8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The digital presence of piano makers and piano retailers is still largely traditional; even the major manufacturers make only limited use of their websites to create a truly distinctive brand experience. For Klavierbau Becker, the ambition was therefore deliberately higher: rather than simply creating a contemporary website for a traditional craft business, the aim was to develop a digital presence on the visual level of premium and design-led brands \u2013 distinctive, atmospheric and appropriate to the quality of the instruments on offer. <\/p><p>The design brings together three worlds: the cultural aura of prestigious concert grand pianos, the landscape and atmosphere of Upper Bavaria, and the precision of traditional piano craftsmanship. Generous layouts, restrained typography and strong visual imagery present the instruments as cultural objects rather than mere products, while the workshop, materials and details of the craft provide authenticity and a sense of closeness. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa2ebbc elementor-widget elementor-widget-heading\" data-id=\"fa2ebbc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">A Visual Language Between Staging and Authenticity<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d314ab4 elementor-widget elementor-widget-text-editor\" data-id=\"d314ab4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tThe visual language combines three distinct layers. Atmospheric AI-generated imagery creates a distinctive and emotional brand world \u2013 featuring, for example, grand pianos set within the landscape of Upper Bavaria or in expansive concert halls.<br \/>This is complemented by understated black-and-white documentary photography from the workshop and working environment, capturing people, materials and craftsmanship in an authentic way.<br \/>For the instruments themselves, we also created dedicated Leica product photography in colour, bringing out surfaces, lacquer, wood and fine details through subtle dimensionality and natural light.  \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70fb23b elementor-widget elementor-widget-heading\" data-id=\"70fb23b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">A Structured Presentation of Premium Instruments<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d622aa elementor-widget elementor-widget-text-editor\" data-id=\"7d622aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A dedicated product architecture was developed for the sale of pre-owned and restored grand and upright pianos.<\/p><p>Instruments can be organised by manufacturer, type, condition and availability, with individual entries providing details such as model, year of manufacture, price, restoration status and a dedicated image gallery. At the same time, available instruments are integrated into brand-specific sections. <\/p><p>This makes it possible to present both instruments currently available for sale and Klavierbau Becker\u2019s expertise across leading manufacturers. The website brings brands including Steinway &amp; Sons, C. Bechstein, Bl\u00fcthner, Schimmel, B\u00f6sendorfer, Fazioli and Steingraeber &amp; S\u00f6hne together within a consistent system. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff6bcdb elementor-widget elementor-widget-heading\" data-id=\"ff6bcdb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">SEO as Part of the Information Architecture<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-303b207 elementor-widget elementor-widget-text-editor\" data-id=\"303b207\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Search engine optimisation was not added as an afterthought, but developed as an integral part of the website structure.<\/p><p>Alongside the core topics of piano making, piano tuning, grand and upright piano repair and restoration, dedicated content areas were created for pre-owned grand and upright pianos as well as for individual manufacturers.<\/p><p>This makes it possible to combine broader regional searches with highly specific search intent \u2013 for example around pre-owned Steinway grand pianos, individual manufacturers or specific piano-making services. This structure has been implemented consistently throughout the finished website. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0735469 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"0735469\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b26f8cb e-con-full e-flex e-con e-child\" data-id=\"b26f8cb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fa7e956 elementor-widget elementor-widget-image\" data-id=\"fa7e956\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1006963-1024x683.webp\" class=\"attachment-large size-large wp-image-4398\" alt=\"Klavierbau Becker Leica M Photography 1\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1006963-1024x683.webp 1024w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1006963-300x200.webp 300w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1006963-768x512.webp 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1006963-1536x1024.webp 1536w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1006963.webp 1800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e68aa63 e-con-full e-flex e-con e-child\" data-id=\"e68aa63\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-283f7aa elementor-widget elementor-widget-image\" data-id=\"283f7aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007100-1024x683.webp\" class=\"attachment-large size-large wp-image-4401\" alt=\"Klavierbau Becker Leica M Photography 2\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007100-1024x683.webp 1024w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007100-300x200.webp 300w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007100-768x512.webp 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007100-1536x1024.webp 1536w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007100.webp 1800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-def8b60 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"def8b60\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8734f78 e-con-full e-flex e-con e-child\" data-id=\"8734f78\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b4f053c elementor-widget elementor-widget-image\" data-id=\"b4f053c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007348-1024x683.webp\" class=\"attachment-large size-large wp-image-4399\" alt=\"Klavierbau Becker Leica M Photography 3\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007348-1024x683.webp 1024w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007348-300x200.webp 300w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007348-768x512.webp 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007348-1536x1024.webp 1536w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007348.webp 1800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-deda190 e-con-full e-flex e-con e-child\" data-id=\"deda190\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-882a527 elementor-widget elementor-widget-image\" data-id=\"882a527\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007404-1024x683.webp\" class=\"attachment-large size-large wp-image-4400\" alt=\"Klavierbau Becker Leica M Photography 4\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007404-1024x683.webp 1024w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007404-300x200.webp 300w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007404-768x512.webp 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007404-1536x1024.webp 1536w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/L1007404.webp 1800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9787381 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"9787381\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-04f9588 e-con-full e-flex e-con e-child\" data-id=\"04f9588\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-82b16bb elementor-widget elementor-widget-image\" data-id=\"82b16bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-01-1024x683.jpg\" class=\"attachment-large size-large wp-image-4402\" alt=\"Klavierbau Becker Steinway Grand Piano Image 1\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-01-1024x683.jpg 1024w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-01-300x200.jpg 300w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-01-768x512.jpg 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-01-1536x1024.jpg 1536w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-01.jpg 1800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31c893d e-con-full e-flex e-con e-child\" data-id=\"31c893d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9293e30 elementor-widget elementor-widget-image\" data-id=\"9293e30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-10-1024x683.jpg\" class=\"attachment-large size-large wp-image-4403\" alt=\"Klavierbau Becker Steinway Grand Piano Image 2\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-10-1024x683.jpg 1024w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-10-300x200.jpg 300w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-10-768x512.jpg 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-10-1536x1024.jpg 1536w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-10.jpg 1800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d021177 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"d021177\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8191370 e-con-full e-flex e-con e-child\" data-id=\"8191370\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f083e6d elementor-widget elementor-widget-image\" data-id=\"f083e6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-11-1024x683.jpg\" class=\"attachment-large size-large wp-image-4404\" alt=\"Klavierbau Becker Steinway Grand Piano Image 3\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-11-1024x683.jpg 1024w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-11-300x200.jpg 300w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-11-768x512.jpg 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-11-1536x1024.jpg 1536w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-11.jpg 1800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-080b0e9 e-con-full e-flex e-con e-child\" data-id=\"080b0e9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ab15618 elementor-widget elementor-widget-image\" data-id=\"ab15618\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-13-1024x683.jpg\" class=\"attachment-large size-large wp-image-4405\" alt=\"Klavierbau Becker Steinway Grand Piano Image 4\" srcset=\"https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-13-1024x683.jpg 1024w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-13-300x200.jpg 300w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-13-768x512.jpg 768w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-13-1536x1024.jpg 1536w, https:\/\/tr.troponoova.com\/wp-content\/uploads\/2026\/09\/work-becker-steinway-13.jpg 1800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8d6c5d9 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"8d6c5d9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e950d33 elementor-widget elementor-widget-heading\" data-id=\"e950d33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Result<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d54e515 elementor-widget elementor-widget-text-editor\" data-id=\"d54e515\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The new website translates traditional piano craftsmanship into a distinctive digital brand world.<\/p><p>Web design, SEO, structured product presentation, AI-assisted visual concept development and Leica photography work together as a coherent system: the emotional world of premium instruments is combined with genuine craftsmanship and a technically scalable platform for a continuously changing selection of grand and upright pianos.<\/p><p>The website therefore positions Klavierbau Becker not simply as a provider of tuning and repair services, but as a specialist in premium instruments, restoration and piano culture in the Munich region and the Bavarian Oberland.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a04840 elementor-widget elementor-widget-text-editor\" data-id=\"6a04840\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVisit website: <a href=\"https:\/\/www.klavierbau-becker.de\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.klavierbau-becker.de\/<\/a>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2457f2a e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"2457f2a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc98474 elementor-widget elementor-widget-heading\" data-id=\"fc98474\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Contact<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a047a8 elementor-widget elementor-widget-text-editor\" data-id=\"8a047a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ready for clarity?<\/p><p>We welcome inquiries for brand identities, websites and premium projects.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1b7998 elementor-widget elementor-widget-button\" data-id=\"f1b7998\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/tr.troponoova.com\/en\/project-inquiry\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Start a project<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Web design, SEO and Leica photography for Klavierbau Becker \u2013 a distinctive digital brand presence for premium grand pianos, upright pianos and traditional craftsmanship.<\/p>\n","protected":false},"author":4,"featured_media":4400,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4394","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.3 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Klavierbau Becker \u2013 Web Design, SEO, Photography &amp; Digital Product Architecture<\/title>\n<meta name=\"description\" content=\"Web design, SEO and Leica photography for Klavierbau Becker \u2013 a distinctive digital brand presence for premium grand pianos, upright pianos and traditional craftsmanship.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" 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